Google Maps the Museum World

A few years ago I was in San Francisco for a conference when a Chevy Cobalt with a series of lenses attached to it's roof drove slowly by me. The lenses dwarfed the small car and looked like the eyes of a giant fly. It would be months later until I found out that Google was using the car - and many others in cities across the world - to create city street view to add to Google maps. This feature allows users to view panoramic street level views of a city. If you look closely, somewhere in Google Maps San Francisco, you'll see my puzzled face.

Since launching Google Maps in 2005, Google has unveiled a host of new maps and services for this popular and now ubiquitous site. A few of the interesting launches lately:

Google Earth 5.0 - the newest version of Google Earth, Google's satellite imaging service allows users to explore the oceans - and not just the surface but deep, deep into the oceans. Users can explore a detailed bathymetric map of the ocean floor and explore places such as the Marianas Trench or visit the site of shipwrecks including the famous Tonquin and Princess Sophie.

Google 3D - Vancouver is one of the first cities to go entirely 3D in Google Earth. Google has added 1400 textured 3D buildings that allow a user to experience all of Vancouver's skyscrapers, the 5 sails of the Convention Centre and Library Square with depth.

Google Latitude - this latest Google product is a location-based application that lets mobile phone users track each other via Google Maps. A user can add settings to their phone and allow specified users to track them on Google Maps anywhere in the world there is a cell phone coverage.

These map products are important tools for navigation and for those of us interested in exploring the world from our computer screens, but museums can also tap into these tools in a way richer than just offering directions to interested visitors. A few museums that are using Google Maps in interesting ways:

Museo del Prado is one of the first museums to embrace Google maps and allow users to navigate it's museum as well as it's collection. A user can find the museum on Google Maps, zoom into a 3D replica of the building and then zoom further to explore the collection in minute detail. The museum has taken extremely high resolution photographs of 14 pieces from it's collection. These photographs are about 14,000 million pixels each or 1,400 times more detailed than the image a 10 megapixel digital camera would take so a user can see every brush stroke of the paintings.

The Bishop Museum in Hawaii is using Google Earth to put their collection in context for visitors. They have created a dataset that users can download and view via Google Earth. The dataset shows the geographical location of items from the museum's cultural and natural history collections. For example, users can pinpoint exactly where indigenous Hawaiian flora can be found.

The United States Holocaust Memorial Museum is using Google Earth to allow users to fully understand and to witness global events. Their Genocide Prevention Mapping Initiative allows user to geographically immerse themselves in such horrors as Darfur and the Holocaust.

Whether it is placing a collection in it's location, using a map to create community or recreating an event, Google Maps is helping how museums tell their stories

David Alexander (david@zeroonedesign.com) from Zero One Design can be found - if you look really closely - somewhere in Google Earth.

LINKS

Google Maps Canada: http://maps.google.ca/

Google Latitude: http://www.google.com/latitude/intro.html

Google Earth: http://earth.google.com/

Google Earth Oceans: http://earth.google.com/ocean/

Museo del Prado: http://www.museodelprado.es/
The Prado in Google Earth: http://www.google.com/intl/en/landing/prado/

The Bishop Museum: http://www.bishopmuseum.org

The Bishop Museum's data for Google Earth: http://www.bishopmuseum.org/special/googleearth.html

The United States Holocaust Memorial Museum: http://www.ushmm.org/

The United States Holocaust Memorial Museum's Mapping Initiatives: http://www.ushmm.org/maps/

New Mexico Stories: http://newmexicostories.org/